IZEA's creator-marketing bookings nearly doubled in the third quarter as its revenue fell 23%

IZEA Worldwide, an Orlando, Florida, company that brands hire to run campaigns with online creators, said on November 12, 2026, that the value of new campaign work it booked in the third quarter rose 94% from a year earlier to $7.0 million. Its revenue for the three months to September 30 fell 23% to $6.2 million.

IZEA counts bookings as sales orders received in a period, less cancellations and refunds, and says revenue now follows a booking by about seven months on average, so the two can move apart. It says bookings also rose 54% from the second quarter, with more enterprise clients making large commitments, and it expects fourth-quarter revenue of $7.5 million to $8.1 million. It says that range mostly reflects work already under contract and the expected timing of campaigns.

Fewer, bigger clients

IZEA has been moving away from small and mid-sized businesses toward enterprise brands and agencies, a transition it now calls substantially complete. Those smaller customers brought in about $1.2 million in the third quarter of 2025. Revenue from its three largest customers rose 21%, but other established enterprise accounts spent less.

The result is a business that leans heavily on a few names. Three customers accounted for 27.5%, 24.9% and 16.6% of third-quarter revenue, according to IZEA's 10-Q, about 69% together by our count. A year earlier its two largest customers accounted for 18.3% and 17.7%. IZEA names that concentration, and the loss of or lower spending by significant customers, among the factors that could affect its results.

Sponsored social, one of the two main parts of IZEA's managed services, made up $5.7 million of the quarter's $6.2 million in revenue. Over nine months, bookings rose 7% to $17.8 million; IZEA says the third quarter reversed the declines of the first half.

Entertainment brands among new clients

IZEA says it won new business in the quarter from Disney-ABC, HBO Max and Hulu, as well as the computer maker ASUS, and ran creator campaigns for Lionsgate's The Hunger Games: Sunrise on the Reaping, Nestlé's Vital Proteins at the US Open and Ravensburger's Oh My Pigeons! game. It did not give the value of those contracts.

Most of IZEA's cost of revenue is money paid to outside creators for content and promotion. IZEA says new campaigns are now managed through ZED, an AI-enabled platform for creator relationships, compliance, budgets and measurement that it released for general use on September 30 and that its own teams mainly use. The company traces its roots to PayPerPost, an influencer marketplace it launched in 2006.

Pointing to the jump in bookings and growth at the largest clients, chief executive Patrick Venetucci said “this reflects the performance we are working to replicate across the business.” IZEA had $46.4 million in cash and no long-term debt at September 30, and says it is looking for acquisitions. It recorded a net loss of $0.4 million, against a small profit a year earlier, even though costs and expenses fell 16% to $7.0 million.